If you have ever been to a networking event such as a breakfast or lunch, you’ll probably get a sense of how useful these events are to the organizers. A successfully prepared event can generate a lot of leads, contacts, new relationships and ultimately a lot of revenue in time to come. What if you are a business person who has never put on an event like this before? May this is what you need to get your next surge of leads or sales.
Everywhere there are people; you have the opportunity to do additional networking. The more people you get talking to, the stronger your network of business contacts and customer contact is going to be.
Once you put on your event be it large or small, you need a good opening question. The most useful question you can ask someone when you are networking is, “what do you do?” This will not only open the door to talking with another person but also the other person, in turn, will ask you out of politeness what you do which is exactly what you want them to ask you!
How To Make The Most of Your Time
Networking is best done at an event where people are there for the purpose of networking. It is especially advantageous when you have put the event on and the event follows your rules Business cards are often given out and exchanged. If you are heading off to a meeting or networking event, you should also have marketing materials with you, such as a brochure or some type of printed material to show and tell others what you do. As others find your materials handed to them, or presented on a table, they have something tangible to take with them, read later, and know who to contact for more information or to arrange a meeting.
Collect cell numbers, emails and web addresses and as much information as you can about other businesses. As you collect information about others, you will be able to use this information after you are back at the office Mail out the information with a personal note from you, that it was great talking with you, and you just wanted to share some additional information about your business with them, in case they ever have a need for a product or service that you provide. This is very straightforward marketing, after the initial networking event, make it work for you!
Tower Productions NYC can help with the where, when and how
Physical meetings are still more effective than online ones and certainly more memorable. Do you need help to put on an event? If you can sort out the attendees, we can help you with the corporate event and have it go so smoothly for you that you can concentrate on making the meetings productive.